Conscious entrepreneur business program. Soul-aligned business. Business coaching for yoga teachers. These are phrases I hear constantly and they point to a real problem I've spent more than 25 years inside, first as a student of it, then as someone who built a six-figure business from it, and now as a mentor helping others navigate it.
Most programs that claim to serve conscious entrepreneurs like yoga teachers, healers, coaches, creators, pick a side. Either the practical side or the spiritual side. Neither one actually solves the problem.
This post is about the split. And about what I've found, after a lot of hard lessons, that actually bridges it.
The Day I Closed Two Yoga Studios
In 2014, I closed two yoga studios.
Prana Yoga. Prana Yoga Station Park.
I believed in those places. Blood, sweat, tears. Lots of tears. Poured myself into them, leveraged myself for them, taught some of the best classes of my life inside them. Found wonderful, beautiful students, many of whom are still practicing with me today. God bless you.
The studios didn't make it.
When they closed, I didn't just lose the businesses. I also lost the version of my story where I thought I had it all figured out.
I was broke. Genuinely, practically, broke-ass, bank-account broke. Debt I would spend years paying back. Lessons I did not enjoy learning.
But here is the thing I didn't fully understand until years later, sitting in the south of France with a cup of coffee and a view I had no business being able to afford:
That wasn't the only way I'd been broke.
The studios, even when they were full, even when the classes were beautiful and the students were showing up and something real was happening in those rooms — I had been running them on someone else's blueprint.
I came into those studios following someone else's dream. Following a model that made sense on a spreadsheet but cost something essential in practice.
There is the kind of broke that empties your bank account.
And there is the kind that empties you.
I have been both kinds. At the same time, actually. Which is its own special kind of exhausting.
The Split That's Quietly Grinding Down Conscious Entrepreneurs
I've told that story to a lot of people over the years. And almost every time, they nod. Not because they closed studios, but because they recognize the split.
Yoga teachers, healers, coaches, creators. People doing genuinely meaningful work. Quietly ground down by the gap between what they came here to do and how they've been told to do it.
Most of the business courses and coaching programs out there pick a side.
The practical ones hand you the funnel and the revenue targets. These treat depth and soul as a distraction from the "real work" of making money.
The spiritual ones tell you to raise your vibration and trust the universe. A vision board is all you need and rent, apparently, will sort itself out.
So you end up managing a split that shouldn't exist. Your integrity on one side. Your income on the other. Some invisible line between them that you're not supposed to cross.
That line between soul and income is a lie.
I spent a lot of years finding that out.
Why the Both/And Approach to Business Actually Works
After closing those studios, rebuilding from scratch, living and teaching in three countries, and eventually mentoring dozens of conscious entrepreneurs through their own versions of this split, I arrived at a framework I call the Windmill.
A windmill needs two things to work. Wind and a machine.
The wind is spirit — your sankalpa, the deep intention underneath your work, the thing that doesn't shift when the market does. Without it, the work becomes mechanical. You might make money, but something keeps feeling off.
The machine is the practical structure, clear positioning, sustainable systems, pricing that reflects the value you actually deliver, visibility that doesn't require you to become someone else. Without it, the wind just blows through. Nothing gets built.
Most business coaching for conscious entrepreneurs hands you one or the other.
What changes things is both.
This isn't a philosophy. It's a design. When your business is built from your sankalpa outward, when the spiritual thread and the practical structure are running in the same direction, the split dissolves. The work feels like one thing instead of two competing things you're trying to hold together.
What Soul-Aligned Business Strategy Looks Like in Practice
I want to be specific about this, because "soul-aligned business" can sound like a slogan.
In practice, it looks like a yoga teacher who finally understands her positioning clearly enough to attract the right students and charge what their training is actually worth.
It looks like a healer who has been undercharging for years building a pricing structure that reflects their actual expertise, without apologizing for it.
It looks like a coach who has been hiding behind a generic offering stepping into her specific mechanism of influence — the particular way they help people that nobody else replicates.
None of them needed more inspiration. They needed the wind and the machine working together.
That's the work.
The Business Accelerator for Conscious Entrepreneurs
This spring I'm opening the first cohort of my newest program: the Business Accelerator for Conscious Entrepreneurs.
Four months. Small group. Twelve people maximum.
We'll start with the deeply personal, the spiritual thread. We'll set your sankalpa, get crystal clear on your positioning, and explore the honest needs of your clients, what they actually need from you and why you're the right person to deliver it.
From there we build what actually needs to be built. Sustainable systems, products and pricing that reflect the value you deliver, and visibility that doesn't require you to perform.
This is the beta cohort. The investment is $997.
If this is landing for you, I'd love to have you in the room.
FAQ — Business Coaching for Conscious Entrepreneurs
What is a conscious entrepreneur?
A conscious entrepreneur is someone — a yoga teacher, healer, coach, or creator — whose business is inseparable from their values and spiritual practice. The challenge isn't finding purpose. It's building something practical and sustainable around it without losing what made the work worth doing.
Why do most business programs fail yoga teachers and healers?
Most programs either ignore the spiritual dimension entirely or focus on mindset without practical tools. Conscious entrepreneurs need both: a clear spiritual foundation and grounded, specific strategy. Programs that pick one side tend to leave people either financially struggling or quietly feeling like they've sold out.
What is sankalpa and how does it apply to business?
Sankalpa is a Sanskrit term for deep intention. Not a goal, but a thread of meaning that runs through everything you do. In a business context, it functions as a North Star. When your offers, pricing, and positioning are built from your sankalpa outward, the work feels coherent rather than fractured.
What is the Windmill Framework?
The Windmill Framework is the methodology at the center of the Business Accelerator. It combines wind — the spiritual thread, your sankalpa and deep intention — with the machine, the practical tools and tactics that turn that intention into a functioning, sustainable business. Both are required. Neither works without the other.
Who is the Business Accelerator for?
It's for yoga teachers, healers, coaches, and conscious entrepreneurs who are doing meaningful work and are ready to build the practical infrastructure to sustain it without splitting themselves in two to do it.
Is the Business Accelerator available outside Salt Lake City?
Yes. The program runs fully online and is open to conscious entrepreneurs worldwide.