What does conscious AI use actually look like for entrepreneurs? In a world obsessed with automation and artificial intelligence, the real question is how to use AI ethically without replacing human connection. As a conscious entrepreneur, I’ve been thinking deeply about the difference between complicated problems AI can solve and complex problems only humans can navigate.
This Valentine’s Day, I want to share a story about AI for entrepreneurs, love, and what happens when you let technology handle logistics so you can stay fully present for what matters most.
A Perfect Date Night (Planned With AI)
I want to tell you about one of the best date nights I've ever planned.
For Christmas, I wanted to do something special for my wife, Seneca. Seneca’s a great gift giver and I wanted to give her something unforgettable—not something she'd unwrap and forget but an experience. Something that felt like us. Something that showed her I knew her and listened to her what she likes and wants.
And so, a few times in conversation, she’s dropped how she loves going to the symphony or the opera. Live music. BIG live music. The kind that fills a room and makes you forget your phone exists. She’s also a foody. Loves great food. She’s not into trendy food, but rather the kind of meal where you linger over every bite and make a phonecall to your Italian relatives because they understand really good food. She also loves moving the bod as part of our dates, a walk, a hike, a bike ride or something. And she appreciates conversation without a schedule pressing us forward.
This was my contribution—knowing her, knowing what would feel meaningful. It was 15 years of paying attention. No algorithm on earth could have told me that.
What AI Did — And What It Didn’t
But here's where AI came in.
I asked it to help me find what was happening in Salt Lake City near the holidays. Symphony or opera performances, specifically. I gave it our preferences for food to find a restaurant: Italian, walkable from the venue, highly rated, not a chain. I asked it to map out the logistics so we wouldn't spend the evening staring at our phones trying to figure out parking or driving directions.
In about ten minutes, I had the whole evening planned. A Rachmaninoff concert. A Tuscan restaurant we'd never tried that was a 10-minute walk from the concert hall. Everything mapped, timed, and ready.
I made the reservations, bought the tickets, and gave her that for Christmas.
We went just last weekend and it was a perfect night. And sorry AI, but you deserve exactly zero credit for the magic of it.
Here's why I'm telling you this on Valentine's Day.
Complicated vs. Complex Problems
A few months ago, I attended a multi-day AI summit where Dr. Arthur Brooks—the Harvard professor and Atlantic columnist—said something that fundamentally changed how I think about this technology.
He talked about the difference between complicated problems and complex problems.
Complicated problems are things like logistics, data analysis, research, math, scheduling, market comparisons. Deep research. They have solutions you can figure out with enough information. Your left brain handles these. AI is extraordinary at them. Ninja.
Complex problems are things like relationships, meaning, purpose, love, creative expression, conflict resolution, spiritual practice. They don't have neat solutions. They require wisdom, intuition, lived experience. Your right brain handles these. AI is terrible at them. The worst.
And here's the line from Brooks I haven't stopped thinking about: "You don't want a simulation of love. You want actual love. Never solve a complex problem with a complicated machine."
Your brain totally knows the difference. A simulation created by the left brain doesn't register on the right brain. We all have natural bullshit detectors. You can't fool yourself into connection, meaning, or purpose through technology. You just can’t.
What This Means for Conscious Entrepreneurs
So what does this mean for us as conscious entrepreneurs?
What it means is knowing what to hand to AI—and what to keep for yourself. Pure and simple.
Hand AI the complicated stuff: organizing your ideas, researching your market, analyzing your survey data, planning your content calendar, drafting outlines, building strategic roadmaps.
Keep the complex stuff: the relationships with your students, your creative vision, your teaching presence, your spiritual practice, the conversations that matter, the messy human work of showing up for the people you serve. This is the very difficult but very rewarding work that just can’t be delegated to a machine.
When you delegate the complicated stuff, you don't just save time. You save time and get your life back for all the complex stuff of being human.
Brooks put it this way: buy time with AI, but spend it on the mysteries that make you human. Spend it on love. On worship—whatever that means for you. On nature. On beauty. On the relationships that feed your soul.
That's what happened on my date night. AI handled the research, the logistics, the complicated variables. Hell, it even analyzed hundreds of Google and Yelp reviews (in seconds). And because of that, I got to be fully present with my wife at a concert that put us in awe, over a meal we're still talking about.
That's conscious AI use. Not replacing the human stuff. Freeing yourself up for more of it.
AI Alchemy for Conscious Entrepreneurs
Sunday, February 15 | 11 AM–2 PM MT | Live Online
In three hours, you'll learn how to partner with AI for the complicated work—so you can get back to the complex, beautiful, irreplaceable work of being human.
We'll cover:
Brain Dump to Brilliance—Turn your scattered thinking into organized strategy
Delegation vs. Abdication—The critical distinction
The Shiva/Shakti Framework—Consciousness meets action
When to Use AI and When NOT To—The Brooks principle in practice
Live Demonstrations—Watch the method in real time
Ready-to-Use Prompts—Templates for YOUR specific business
Plus the full AI Alchemy manual.
Investment: $97—Live + Lifetime Replay $77—Replay Only
Last time at this price. Next workshop goes to $197.
AI is a brilliant complicated machine. You are an irreplaceable complex human.
Use the machine for what it's good at. Save yourself for what only you can do.
Happy Valentine's Day. Go be with someone you love tonight.
P.S.—Arthur Brooks also said something else that stuck with me: "Anything that substitutes for real human relationships makes you less happy. Anything that complements them makes you happier." That's the whole philosophy of conscious AI use in two sentences. Sunday, I'll show you how to put it into practice.
FAQs
What is the difference between complicated and complex problems?
Complicated problems involve logistics, research, scheduling, and data analysis. They can be solved with enough information. Complex problems involve relationships, meaning, purpose, creativity, and spiritual life. They require human wisdom and lived experience.
How should entrepreneurs use AI ethically?
Entrepreneurs should delegate complicated tasks like research, data analysis, and organization to AI while keeping human-centered work—relationships, creative expression, teaching presence—for themselves.
Can AI replace human connection?
No. AI can simulate communication, but it cannot replace real human relationships, intuition, or emotional presence.
What is conscious AI use?
Conscious AI use means partnering with AI to handle technical and analytical work while preserving human agency, creativity, and connection.
How can AI save time without reducing authenticity?
By handling logistics and research, AI frees up time so entrepreneurs can invest more energy in relationships, service, and meaningful work.